This website is a micro niche website example. The main topic of this website is affiliate marketing. But as a keyword, affiliate marketing is hugely competitive. If I had built the site around the main keyword, “affiliate marketing”, it wouldn’t have benefitted from the micro niche “affiliate marketing mentors“. Main keywords too are hugely competitive and there’s a lot of other competing websites for the common keywords in any niche; particularly in affiliate marketing.
A micro niche website can therefore benefit from longer tail keywords and less competition. A micro niche is a smaller part of the larger topic. Within the affiliate marketing topic, there’s many other topics to target with your micro niche website. Here’s a few other examples:
- https://highticketsalesfunnel.com/ – Targeting the keywords high ticket sales funnel.
- http://digitalsuccessmentoring.com/ – Targeting the keywords digital success mentoring.
- https://highcommissionaffiliateprograms.com/ – targeting high commission affiliate programs.
- Here’s another one which relates to my affiliate products and brings me a trickle of traffic for free: Lifestyle business mentors.
There are just four examples of micro niche websites within the topic (niche) of affiliate marketing.
Micro Niche Website Example – Finding Your Sub Niche
With a popular topic, you have less chance of getting your website to the top of the search engines. Google gives a lot of emphasis on site authority and ranks websites according to a number of criteria. One of these is back links. A new site will struggle to get free traffic from the search engines, particularly in a popular and competitive topic. But with a micro niche website, there’s less competition for the longer tail keywords within a niche.
To find the long tail keywords which are relevant to your topic, but give you more chance of getting free traffic, you can use Google’s free keyword planner. Type in your main keywords into the planner and look for long tail derivatives. Compare the keyword phrases you find with a quick Google search. You can type your keyword into Google directly and then with quotes around it (“like this”).
Look at the top of the search results on a desktop or laptop computer and you should see a number which correlates with the number of competing websites for this particular phrase. An open search gives you a clue as to the relative competitiveness of your search term, with high number denoting a lot of competition.
Using Keyword Research To Decide On A Niche Website
Keyword research should unearth some answers for you. Ideally you will want to find a sub niche which you want to build your blog around and which will also be profitable. So look for a good keyword which has a good number of monthly searches (using the planner), but also has less competition than most. This can take some time and careful planning.
Once you find your keyword phrase, you can head over to namecheap.com to see if you can purchase a domain name with your keyword in it. Ideally you want a dot com .(.com). Dot Com websites still carry the most authority and work the best.
Once you find your domain name and host it, you should install WordPress and get to work creating content. Here’s an article on those particular steps of building a niche website. To find topics for content use your keyword planner. Type in your main keyword and look for derivatives for ideas of blog titles. Use the same tactic (as above) to determine how competitive the keywords will be.
Micro Niche Website Examples – Niche Down
With a main topic such as affiliate marketing, you need to find derivatives of your main keyword. “Affiliate marketing for seniors”, “Niche blogging for profit” or “a beginners guide to affiliate marketing” are examples of niches within a niche.
Let’s say your niche is body building and you want a health blog. “Body building” is a competitive keyword so you might want a sub-niche so you can get your content seen more easily and tap into a less competitive sub-niche.
You might target “nutrition for weight gain”, or “bulking up in your 50’s” as less competitive sub-niches in this field. Think about what other areas in your field might be untapped and less competitive. You can use Google’s keyword planner to help you find long tail derivatives within your niche.
Here’s a few couple of other micro niche website examples I’ve built:
Summary
Building a micro niche website does take some time and effort. But ultimately they can give you free traffic which you can turn into sales! If you manage this well done, you’ve built an autopilot passive income system. Websites won’t get traffic unless you make them worthy of a listing. This should be done through creating some great content on them.
But you can also give yourself a head start by buying a keyword domain name which is in an uncompetitive sub-niche. This shows the search engines what your topic is very clearly. If you also create some awesome content on those sites, which cover your topic in detail, you further gain the trust of the search engines and you should get some traction!
A micro niche website example to leave you with is this one! Did you find this site through a Google search or some other way? Please comment and let me know! Much appreciated!