Niche blogging for profit – creating written content on a blog to get free search traffic. That traffic is then converted into income through selling affiliate products or using advertising on your content.
Google Adsense is the most well known advertising program which lets you do this. However, if you are targeting a specific niche, it’s worth doing affiliate marketing as well or instead of using Adsense. With clickable ads on your content, you only earn a tiny proportion of the advert cost with each click. So you’ll need tonne of traffic to make this strategy pay.
Affiliate marketing on the other hand can pay much more, but you’ll need to sell a product (or products) which are well suited to your niche. Ideally use recurring income affiliate programs and high ticket programs for the best return. However, depending on the niche you choose to create content around, these kinds of products may not be suitable.
Niche Blogging For Profit – Choosing Your Niche
There’s a lot of content on choosing your niche with a blog. Some say pick an “evergreen” niche which can make money all year round. Others suggest choosing a niche which has a tonne of traffic. However, popular niche topics such as money making, health and fitness, dating and relationships can be extremely competitive. Going into a competitive niche might mean you’ll need to work doubly hard to get anywhere. Whereas a less competitive niche might be easier.
Ideally choose your niche according to your passions and interests too. Choosing a niche you don’t know much about, or have no interest for means your content will need more research and will be more difficult to create. Blog niches that make money are those which attract a lot of traffic. To get a lot of traffic, you’ll need to maintain your blogging habit for some time. How long does it take to make money blogging? This will depend on your blogging topic and strategy and how well you can get people to your content and promote yourself.
Traffic from blogging is hard to come by so it’s worth choosing your topic carefully. Ideally choose a sub niche in a topic you know something about, or have a passion for. The best micro niche for blogging will depend on you and what you want to write about. Choose a difficult topic you don’t know about, and it can be more difficult to sustain the necessary motivation to keep going for long enough to make it pay.
Niche Blogging For Profit – Monetising Your Blog
Traffic is the most important factor in order to make money from blogging. Without it you can guarantee you won’t make any money. Bloggers will often work for many months or even years before they are able to make regular income from blogging.
So the key is to choose a topic you love and maintain a habit of content generation over a long period of time. To monetise your blog, you can link directly to affiliate products and services which are a suitable match for your audience.
Most bloggers also use the power of email marketing to generate affiliate sales. With email marketing, bloggers offer something to give to their website visitors in exchange for their email address. Once they sign up to a bloggers email list, they receive a free giveaway (e.g. an ebook) and regular email updates.
On a blog, a visitor only has a few minutes to purchase something. Once they leave your website they are gone forever. But if a blogger can get their visitors to sign up to their email list, a relationship can be built on over months, years and even decades! This gives the blogger more leverage over their traffic.
Writing Blog Posts
There’s various strategies for writing blog posts. Some bloggers just write what they want and others target specific keywords in their blog titles. This can help to get free traffic from the search engines. Ideally all your blog posts will show up on Google and rank for free, but this seldom happens especially at first. There’s millions of blogs out there, so getting yours found on the search engines is tough. So promoting your blog posts should become a regular habit if you want people to find them.
If you write in a less competitive niche, your posts have more chance of being found and listed in the search results: Google, Bing, Yahoo, Duckduckgo etc. More competitive topics like “make money online”, health and fitness etc will be more difficult to get free traffic for. One tactic bloggers use is to find long tail keywords with low SEO difficulty.
If a particular keyword phrase is less competitive in the search results, you’ll have a greater chance of yours being shown. This article title for example “niche blogging for profit” is less competitive than “make money online” for example. So there’s more chance of getting a listing.
Promoting Your Blog Posts
Once you publish a blog post, you should also promote it as much as possible. Just publishing a post is not enough! You can use social media to share your blog posts and there’s various software which can help you automate this process. See best free blog plugins for WordPress.
You can also place social share buttons on your website to encourage visitors to share your content. The most popular blogs have often been around for a long time, and have multiple back links pointing at their content. Back linking is a major ranking factor with Google and older sites are generally given more kudos than newer ones because they have far more backlinks.
In order to build back links, bloggers can write guest posts for other bloggers and link back to their own content. If you focus on create great content, this is the best thing you can do for the long term success of your site. People should naturally link to great content over time. They won’t link to poor content though and this will show up and be seen by Google as a ranking factor.