Is AI changing the face of blogging? There’s a massive increase in artificial intelligence being used online even by many bloggers themselves. So does this mean making money from blogging is becoming more difficult? I certainly think so. With over 600 million blogs on the internet and more arriving all the time, is now to time to throw in the towel if you’re a blogger?
I’ve definitely seen a decrease in my own traffic and other bloggers have said the same. Google now uses it’s own AI at the top of the search algorithm for many searches. This move for starters means hard working bloggers are sifting down the rankings more by the day – that’s if they had a ranking in the first place, which many don’t!
Is AI Changing The Face Of Blogging?
Despite the overreach of AI changing the SEO (search engine optimisation) space for bloggers, there’s still hope. Many bloggers attest to using AI at least in part when it comes to writing their posts. I personally enjoy the process of writing and coming up with ideas. However, AI can help you both write content and come up with ideas. You literally don’t need to think any more because the machines will do it for you! Much like the main stream news outlets (I’ll probably pay for that!).
I’ve also noticed a change in the paid for advertisements on Google’s search engine results pages (SERPS). They don’t appear at the top as frequently. Here’s the results at the top of the page for the search “making money online”:
The search term used to be full of paid ads but now there’s almost zero! I only found one of them at the very bottom of the page for this search term. AI is dominating at the top of the page followed by the organic results (high domain authority websites with millions of backlinks). There’s zero affiliates ranking anywhere near the top. Of course this is a super competitive term.
Blogging Versus AI
Writing a blog post of 1000 words can take a couple of hours. When AI can do the same job in a few seconds where’s the incentive to write? There isn’t any. When you see your hard work being corroded away by AI, and your rankings drop, it’s pretty tough to continue unabated as a blogger. There are of course other avenues to get eyes on your blog posts. You can post on social media, backlink from other sites and build an email list of subscribers to showcase your content to.
In an untapped niche, you’re going to have an easier time of it than in a very competitive one too. There’s still people who would prefer to read human written blog posts over AI written blogs. But when you can’t tell the difference, it gets tricky maintaining blogging as a viable living.
AI is here to stay and I know a number of people personally who have been massively affected by AI already. One of them made their living writing and has had her job completely replaced. Nobody wants to hire someone for $50 a post when AI can do it for free!
I’ve always enjoyed blogging but have to admit that I’m looking for alternative ways to connect with people online (such as video) due to the changing landscape!
Summary
AI is changing the world and to get ahead you need to be prepared for this fact. It’s coming for jobs in every sector and in the next 10 years a lot of people will need alternative income sources to maintain independence.
Blogging is definitely a sector that is being massively impacted by AI and I don’t see this changing for the benefit of bloggers anytime soon! If you’re a blogger and have been affected I’ve love to hear from you. Please leave a comment with your experience.