AffiliateMentor, Author at Affiliate Marketing Mentors

Learn High Ticket Affiliate Marketing

The best way to learn high ticket affiliate marketing is to join a high ticket program and set up your sales funnel. Once complete, you’ll have a landing page, email follow up series and access to training and resources to help you on the journey. From there you can focus on learning marketing and sending qualified leads into your sales funnel.

There’s several benefits of using a high ticket program, especially for beginners:

Access to a more personal coaching and mentoring program
A push button “done for you” sales system – products, websites, landing pages and sales materials are ready to use
High ticket and subscription products in your sales funnel
It is easier to profit using paid marketing tactics which are easier and quicker than content marketing (and more scalable).

Learn High Ticket Affiliate Marketing

Once you’ve set up your landing pages and sales funnel, you will need to learn about marketing. The major advantage of selling a high ticket product range is that you can use easier advertising methods and this means you can also scale up more quickly. With cheaper affiliate products it’s much harder to run paid marketing strategies and still come out with a profit. But with high ticket and subscription products in your sales funnel, it’s much more attainable.

Slower methods of marketing such as blogging and content creation can take years. Plus, it’s far more difficult to scale up when you’re using content marketing to generate traction in your business. Ideally choose one marketing method and get really good at it. Don’t jump around from one strategy to another. Some of the main paid marketing platforms include:

YouTube
Facebook
Adwords
Bing/Microsoft

At first you should expect to run some paid marketing campaigns just to learn what works. Don’t expect to suddenly be profitable either as it can take some time before you hit a wining campaign. This is often a time when affiliates will quit. But if you think of running test campaigns as an investment in your growth, and not as a waste or money, you’re more likely to find a profitable campaign with this kind of mindset.

Customer Avatar

One of the most important things you’ll learn as an affiliate is about how to target your “perfect” customer. See customer avatar worksheet pdf. This is a vital piece of the jigsaw in building a profitable high ticket affiliate business. By defining who you can best serve with your offering, you can understand how to communicate more effectively and speak to their needs, pains and problems.

When you understand your customers well, you will be able to actively focus your advertising on the small segment of the online world who need what you’re selling the most. If you try and sell to everyone indiscriminately, you sell to no one because your marketing message isn’t clear and you haven’t placed it in front of the right people.

Communicating effectively in your marketing is one of the most important things you can master as an affiliate. This all starts with knowing who your customer is and what their problems and pains are.

Testing & Measuring

The long term goal of a high ticket affiliate marketer is to have their business running on complete autopilot while they can enjoy their new found freedom and income! In order to set this up properly, you’ll need to put the work in before hand in order to make your business profitable. This involves a few basic steps:

Setting up your sales funnel, products and sales materials (start here with free video series)
Learning a marketing strategy by following training and mentorship program
Understanding your customer avatar (perfect customer’s needs)
Testing and measuring – trying out differing marketing tactics (using the same marketing platform), using different marketing videos, landing pages and content.

Over time and with patience, you should find a marketing campaign which produces a consistent, profitable result. Once you achieve this, congratulations, you can leave it running perpetually. Then look for ways to improve and copy this success to other “veins of gold” which produce a similar result. Once a marketing strategy is profitable, you can also increase your daily budget and scale up your business. See also how to scale affiliate marketing.

To get started, access a free video series here and take some action!

Low Ticket Affiliate Marketing

Low ticket affiliate marketing refers to low value products. High ticket affiliate marketing refers to the much higher priced products. A high ticket sales funnel will contain a low value “entry level” product within the product range. To sell high ticket products will usually require having built greater trust with a customer. High ticket products sell for thousands of dollars, while low ticket products are often selling for only hundreds or less. So a customer will often need to know, like and trust you before making a high ticket purchase.

Low ticket affiliate marketing products will often sell in greater numbers since more people can afford them, and there’s less financial risk in buying them. So which is better as an affiliate? Should you sell low ticket affiliate products or high ticket ones?

Low Ticket Affiliate Marketing

When I started doing affiliate marketing I would sell low value products from eBay and Amazon. I couldn’t imaging selling something for more than $100. “Why would someone buy something so expensive?” I thought! “How could they even afford it”?

Because I couldn’t afford it, I assumed that others couldn’t either. But I made a big mistake! Large ticket products sell for tens of thousands of dollars. Just one sale can make as much for an affiliate as selling thousands of small valued items.

Have a look at this submarine for example. It sells for $300,000 and pays 8% commission to affiliates from the site Hammacher Schlemmer. That’s $24,000 in commissions for a single sale!

But of course not everyone is looking to buy a $300,000 Amphibious Sub-Surface Watercraft! Selling one would be a great pay-day, but you need to find the millionaires to do so.

Low Ticket Affiliate Marketing

Many more people will be looking on Amazon for items which are much more affordable for most. There’s plenty of low ticket items on Amazon and you have a much better chance of selling something from Amazon than of selling an item for $300,000! The trouble is that you don’t earn very much from selling items from Amazon unless you do so in great numbers.

Getting a huge volume of traffic to your low value offers is tough. You can’t use paid marketing, or at least it’s more difficult to do so. Adverts will cost more than you stand to gain even if you make a sale.

Here’s a few items you might find on Amazon which are affordable and low ticket.

Low value products are typically priced from around £10 to £100 on Amazon ($12-$120). Amazon affiliate marketing commission structure pays out between 1% and 11% according to the category the product is in. So on a typical product priced at $100 you’ll only earn $5 (at 5% for example). That’s not much and you’ll need to sell a lot of products to make it worth your time and effort. So what’s the answer?

Low Ticket Affiliate Marketing

The answer is to sell a low ticket product which is connected to high ticket ticket products you can earn from.

Most affiliate programs only pay you a “one-off” commission. So once you have referred the sale, you have to keep finding new customers to keep making commissions. But with a product range or “suite”, you can refer the initial product in a range and benefit from later sales your customer purchases; even years later!

You can also promote subscription affiliate programs which pay you a recurring commission. Subscription programs are often software products or memberships. A low value subscription product can still be a low ticket product. However, it can continue to bring in commissions for years after you’ve made the sale, so it’s much better than promoting a “one time” only sale.

Targeting

Should you promote high ticket affiliate products or low ticket affiliate products? Often it will require the same amount of work to do either one. So why not focus on the high ticket products? Once you learn how to target your perfect customer, by getting clear on your customer avatar. it will be much the same amount of work involved whether you promote low cost items or high ticket products.

To earn the same from a high ticket sale, you’ll need to sell thousands of a low ticket product. Even though it may be a little more difficult to sell a high ticket item, it’s not going to be a thousand times as difficult.

Access a high ticket affiliate program through this free video series.

Affiliate Marketing Fees

What are the affiliate marketing fees needed to start an affiliate business? While you can start affiliate marketing for free, it’s worth paying for at least a couple of tools to help you get the most from your time. The more you invest in your training and education, the better chance you have of succeeding. But if you’re on a tight budget the best use of your money is to build your own website and get an autoresponder.

Domain name = $10
Hosting = $5 a month
Autoresponder = free limited use (then $20 a month) See free autoresponder for affiliate marketing.

Affiliate marketing is a performance based business in which third parties refer online sales of other people’s products. If you don’t make any sales, you don’t get paid! Because of this, it’s well worth investing in some training and support. Joining an online community was the best thing I did for my affiliate business. You can find one through opting in to my email list on this website, or accessing the free webinar.

Training fees can vary from around $100 to several thousands of dollars depending on the package you choose. The more you spend, the less you have to do yourself. “Done for you” packages will offer considerably more value than “do it yourself” ones. Still, even a “done for you” package doesn’t guarantee you success online, it only helps you by way of more in-depth and personal training and ready made sales systems etc.

Affiliate Marketing Fees – The “Free” Route

You can of course do affiliate marketing completely for free. When I began with affiliate marketing several years ago, I went this route. My first sale came from a free blogging platform (Hubpages.com). Free blogging platforms let you create written content and promote affiliate products.

However there are some downsides to free platforms in that you have less control over what you can promote from them. Google doesn’t credit free blog sites with as much authority as it would a website which you own. So if your aim is to build a blog website and get free traffic, you’re still better off getting your own website.

YouTube too is a good place where you can start doing affiliate marketing for free. Simply upload videos on a regular basis to the site and link to affiliate products which you want to promote. However, YouTube is super competitive and it can take months or years to generate any traction with this method. Content marketing is a very slow method of generating sales online and with the huge volume of competing websites and content, it can be difficult.

Affiliate programs are largely free to join and a favourite for affiliate beginners is Amazon or eBay. However, these affiliate programs pay very small commissions and with a slow strategy such as blogging, it can take a lot of time and effort to make it pay. See also Amazon affiliate marketing commission.

Affiliate Marketing Fees – Paid Marketing

Marketing is the number one concern of affiliate marketers. Without marketing you won’t sell anything or make any money! There’s two main strategies you can use to attract people to your affiliate products: paid marketing and free/content marketing. Content marketing takes much longer and is much less scalable than paid marketing. But paid marketing of course costs more money. If you choose to go the paid marketing route, you can end up spending a lot of money just testing your ads. That’s even before you have made any sales!

The cheaper route of blogging and content creation can take a while to work. You’ll need to spend a considerable amount of time building content if you go this route, before you even make any commissions.

Paid marketing is the fastest route and the more you spend the faster you can build your affiliate business. Some affiliates will spend thousands of dollars every month just on their marketing campaigns. However, they will also test and measure their campaigns (with a small daily budget) before they increase their budgets, so they know they will be profitable.

Generally speaking, if you are busy in a full time job, use paid marketing. If you have the time but not the budget, hustle and build content. If you’re somewhere in between, you can do a combination of the two.

Subscription And High Ticket Products

The types of products you choose to promote as an affiliate can have a dramatic impact on what you can potentially earn. Low value physical products typically pay the smallest levels of commission. High ticket and recurring commission products are the best ones to use for greater earning power. With a high ticket affiliate marketing product, you can earn the same as you would by selling hundreds or even thousands of a small, physical product.

High ticket programs will typically charge you a fee if you want to access the highest commission structures. The higher the commission, the more you will pay. High ticket products range in cost from $500 up to $10,000 and above. For more on this see high ticket affiliate marketing products.

Subscription affiliate programs are another useful tool for affiliates. With a subscription product you can earn ongoing commissions from each sale you make. This makes it much easier to build a reliable income from your affiliate business so it’s well worth considering.

High Ticket Affiliate Programs For Beginners

Looking for high ticket affiliate programs for beginners? High ticket programs are good for beginners for a few main reasons:

They allow you to use paid marketing techniques which are faster, easier and more scalable.
One high ticket sale can cover your advertising costs and bring in profit more quickly than through selling many smaller valued items.
Buying a high ticket course will make it easier with ready made sales funnels and more personal help and support

High Ticket Affiliate Programs For Beginners

So what exactly is a high ticket affiliate program? High ticket programs offer more help and support, ready made sales systems and pre-written email marketing campaigns. They basically take the hard work out of being an affiliate.

With much of the “nuts and bolts” of an automated sales system done for you, you can focus on the main thing an affiliate marketing should focus on: marketing. When you’re learning every facet of affiliate marketing it can be easy to get lost in all the details. Building websites, setting up email marketing campaigns, running ads etc. But a high ticket affiliate program offers the ability to get going much more quickly because all you need to focus on once you’re set up is marketing.

This is why high ticket affiliate programs are particularly good for beginners. As a beginner affiliate marketer, there’s many mistakes you can make:

Being a “busy fool” – spending time on activities which don’t produce an income
Shiny object syndrome – jumping from course to course looking for the “easier” option, which doesn’t exist!
Getting caught up in learning mode – spending all your time watching videos and learning rather than implementing

High Ticket Affiliate Programs For Beginners

Access a free webinar and access a high ticket business system you can use to succeed online here.

What other benefits does a high ticket business system offer affiliates? A high ticket business system offers you multiple ways to earn:

An entry level product – typically valued at a low cost $100-$200
A higher level offer – $1000-$5000
Subscription products – earn recurring commissions from memberships and subscriptions

With these kinds of products in your sales system, you can potentially earn much more than you can from a standard affiliate product. On average a typical sales funnel will pay out $1 per month per subscriber. But with a high ticket sales funnel you can earn around $5 per subscriber per month instead because of the product range.

Subscription Products

With a high ticket product range, you’ll also get subscription products within your funnel. Subscription affiliate products are good for affiliate marketers because you can earn ongoing commissions from each sale you make. So it’s much easier to start earning a stable income.

Subscription products are particularly useful for affiliates themselves in order to build online business. If you promote valuable business tools as subscription products, your customers are much more likely to maintain memberships for life. This means each sale can earn you a recurring income, potentially for the lifetime of each customer.

Start here to access a high ticket affiliate sales system which includes subscription and high ticket commissions, personal training and business tools.

Best Ways To Make Residual Income

One of the best ways to make residual income is through the selling of subscription products. With a subscription product, you can earn continually from each sale. Don’t have a subscription or membership product offering of your own? Not a problem. You can easily partner with subscription affiliate programs which pay out recurring commissions.

Good subscription programs offer the most value. For example, Aweber is a tool used by online business owners to connect their subscribers to a product through email marketing. What’s great about promoting such a product is that once someone is using a product in their business, they are more likely to maintain their subscription. Often they will maintain it for life.

aweber - best ways to make residual income

Best Ways To Make Residual Income: Email Marketing

Speaking of email marketing, it’s also a useful way to build a residual income from the sale of affiliate products. With email marketing, you can build a huge list of subscribers and send them to products and services which they are interested in. One of the best strategies to do this is through using paid marketing platforms.

While paid marketing can become expensive, if you cover the cost with an entry level product sale, you can effectively build an email list for free.

Building an email list is one of the best things you can do for a residual income. As your list grows, and you connect with subscribers and offer them products and services which can help them with a particular problem.

To build an email list you can use a paid marketing platform such as Facebook, Google Adwords or Youtube. Send targeted subscribers to a landing page and collect their email address. Follow up with automated emails. Once set up this is basically an automated system which can sell products online without doing anything further.

A Product “Suite”

A product suite is a product range which you can use as an affiliate to earn greater levels of commissions. Apple, for example is one of the most successful companies in the world because of their integrated product suite. They offer mobile phones, tablets, laptops and computers. Once an Apple fan, always an Apple fan. Whether you’re an Apple fan or not, it’s a business model which works. Sadly Apple don’t have an affiliate program but there are affiliate product suites you can use.

Some of the best products to sell as an affiliate offer a number of products within a product range. This is good because you can promote the “entry level” product and your customers can upgrade to a higher level product later down the line. You still earn earn the commissions because of your initial referral, but you only refer the initial sale.

This is great in combination with an email list because you can recoup your advertising budget on the first product in the suite. Then make profits and residual commissions on the membership (subscriptions) and higher ticket items. See also high ticket affiliate marketing products.

Lead Magnet Marketing

Lead magnet marketing is the practice of promoting a lead magnet in order to attract subscribers to an email list. On an email list, a marketer has a much better chance of turning a website visitors into a customer. On a website, a visitor only has a small window of opportunity to make a purchase.

But once on an email list, the website owner can follow up with an email marketing campaign designed to build a relationship with the lead. The marketer therefore extends the time with which a website visitor can become a buying customer. By emailing regularly to the email list, they build trust and deliver value in their messages.

Studies show that most customers need several “touch points” with a business/product before they make a buying decision. By connecting multiple times with a subscriber, they can showcase their product again and again, building trust and familiarity with the product/business. See also how many touch points before a sale.

Lead Magnet Marketing: Setting Up A Landing Page & Opt In Form

A lead magnet can be anything of value to your potential customer which encourages them to join your email marketing list. It can be an ebook, a course or a free video series which explains something of value to your subscriber.

Once you have a lead magnet, you need to create a simple email capture page like the one above. There’s many softwares which allow you to do this, here’s one of the best softwares you can use.

To build an email list you’ll also need an email autoresponder. Autoresponders allow marketers to promote products and services by email. You can get a autoresponder here.

Once you have a landing page software and autoresponder set up, you can start marketing your lead magnet. Ideally set up a landing page which lists the benefits of signing up and cross test landing pages against each other until you find the best converting one which gives you the most subscribers for the least amount of advertising budget.

Marketing Your Lead Page

To send people to your lead page you can use many methods. These are the most popular:

Paid advertising – e.g. Google Adwords use search terms/targeting which relate to your lead magnet and attract a targeted audience
Blogging: create content around your lead pages which attract traffic from the SERPS – search engine results pages
Social media – post content on social media channels which bring people to your landing pages
Video – upload video to YouTube/TikTok which attract an audience you can send to your landing pages

Once you have created a lead page, your job is to send targeted traffic to it and test and measure your marketing. Once you have a profitable campaign using PPC (pay per click advertising) its very easy to scale up simply by increasing your ad spend.

Follow up with suitable automated messages which offer value and convey the value of your business/product. Test and measure your advertising and sales funnel.

Summary

Lead magnets are great tools for marketers because you can automate delivery of the lead magnet and build an email list for marketing purposes. On a website, a visitor will generally only stick around for a few minutes or seconds. So to sell a product directly from a website is difficult.

However, once you get your website visitors to subscribe to your email list, this time period is dramatically extended. You can sell something to someone on your email list even years after they have signed up for your information. This can’t happen on a website and most of your website traffic will be gone forever when they leave.

Once set up this process is completely automated and (apart from testing and measuring your sales funnel), it can be left alone to generate leads and sales on complete autopilot. See also the power of email marketing, lead magnet examples and ebook lead magnet.

How Long Should Blog Posts Be?

How long should blog posts be? Generally speaking the longer a post is, the more chance it has of ranking on the search engines. Yoast SEO recommends a minimum of 300 words for a blog post but the more words you write, the better. However, filling your posts up with fluff isn’t the best solution if you run out of ideas. A good in-depth post of 700 words is much better than one of 1000 words which is full of fluff!

Experts at Databox suggest that the ideal length of post is 1500-2000 words. This length of post is well placed to cover most topics in some detail. Longer posts of 2000-4000 words do rank really well if they are well written and cover a topic in a lot of detail. On the whole you’ll find long posts of 2000+ words outranking shorter posts in Google’s search results. So write more words if you want more traffic!

Still, some websites will outrank longer posts because of their site authority and backlink profile. So just by writing a long post you aren’t guaranteed a top listing for your keywords.

How Long Should Blog Posts Be?

Depending on your post title, you can even rank a shorter post on the search engines depending on the relative competition. So it’s worth doing some research before starting out with your post. If the top ranking article on Google is 4000 words, you will struggle to compete with it with only a 300 word article. But if a topic has no competition, or very little, your post can rank even with a less in-depth article; other things being equal.

Longer tail keywords tend to have lower competition on the SERPS – (search engine results pages). So you’ve got more chance of getting your post at the top, even with a smaller word count. See benefits of long tail keywords.

To find long tail keywords with low SEO difficulty, compare search phrases using Google’s keyword planner and a quick Google search for the keyword.

Other Factors At Play

The length of your post isn’t the only factor of course. As mentioned, site authority and back links play a part in Google’s determination of your content. So a high authority site is hard to compete with even if you out-do them on the content side. There’s multiple ranking factors Google and other search engines use to determine how to position a piece of content on the SERPS:

Back links – how many and where from
Site authority – how Google sees your site
Site age
Domain age
Time on page – your visitors interaction with your content
Link profile – how long did links take and how natural is it
Social media presence
Content quality
High DA back links (Domain authority)
Etc

Still even with all these factors at play, your content quality is one of if not the most important factor for ranking. Quality content doesn’t go out of style so content you have written can continue to attract back links naturally for years. When people find and share it, this can go supersonic! More visitors and more backlinks every time it gets shared. Traffic can go up exponentially with enough time and/or promotion.

Summary

Blog posts should be at least 300 words according to Yoast SEO however other sources suggest a post of between 1500 and 2000 words performs the best. Longer posts can out-do shorter posts in the SERPS (search engine results pages), but other factors can also have a say in which posts rank.

Factors such as site authority, backlinks and content quality all play a part. On the whole aim to write the highest quality post you can without having to repeat yourself or use “fillers” to pad out your posts. Make posts concise and to the point, easy to read and of relative length for the search query.

SEO (search engine optimisation) is continually changing and although often lengthy posts of 4000 words or more might out-rank shorter posts, this can all change very quickly.

Keyword Research For Blog Posts

Doing keyword research for blog posts can make all the difference for traffic. I research nearly every post I write before deciding on a title. The goal is long term SEO rankings on Google which doesn’t happen every time. But over a few hundred posts a few will rank on Google, and the other search engines.

Many of my blog posts do rank on other search engines such as Bing, Duckduckgo and others, and the small amount of traffic from each post which ranks soon adds up. So it’s well worth taking the long term approach with this strategy and thoroughly researching your blog post titles before writing your article.

At the beginning the results can be a little demoralising, especially if your blog is brand new. Having only a few posts will often signal to Google that you’re not a major authority on your subject. But over time if you stick at it, you can see a massive uptick in your traffic as your content grows. The hard part is staying consistent with your blogging and holding onto the long term view.

Keyword Research For Blog Posts

Start with an idea about your post topic and type it into Google’s keyword planner. For this post I started with the keyword “keyword research” originally but later tried the keyword “keyword research for blogging” which gave me this title ultimately.

When you first use Google’s keyword planner, it will give you a bunch of related keywords which are similar to your main “seed” keyword. Click on the Av. Monthly Searches tab at the top of the second column and the search results will change. You want the long tail keywords rather than the two or three term phrases which have heaps of traffic! Although the shorter terms have a huge volume of traffic, your chances of ranking for those keywords is considerably less than for the longer term keywords. See the benefits of long tail keywords.

Once you find a good keyword which is suitable for your blog, type it into Google with a normal search and also with quotation marks around it “like this”. This should bring up two numbers if you use Google and a laptop or home computer. This doesn’t work on mobile devices.

As a general rule of thumb, the lower the numbers are displayed on Google at the top, the easier it will be to get your content ranking for those particular keywords. Less than 20k for phrase match and less than 10 million for open match is a good lower level measure. But sometimes, you’ll find a good keyword you want to have a stab at anyway!

For this keyword “keyword research for blog posts” it shows 7450 for phrase match and 17,500,000 for open match.

Writing Your Blog Posts

Once you have decided on a blog post title you can start writing. Use your keyword in your content, image alt attributes and throughout your blog post headings. You can get a great SEO plugin here which helps you do this.

It’s also worth looking for the top listing on Google for your term you choose as this will give you an idea of the quality of post which already ranks highest for it. Look at the word count and domain authority of the highest ranking piece of content for comparison. But don’t let that put you off writing it!

If you can, try and out perform the highest ranking post. Write more words and make your content of better quality than your competitor!

Summary

Doing keyword research for your blog posts can make a massive difference in the long run. Just don’t expect every post to rank at the top of Google! Some will of course but most won’t. But don’t forget the many other search engines which will pick you up when Google doesn’t. As your website gains authority, you can expect more of your posts to rank because you’ll be given more authority when you have more content (and it’s of good quality).

You can’t of course rely on free traffic as a blogger, whatever you do. You need to promote your content as much as possible and give it every chance to succeed. See best free WordPress for bloggers for some of the best content sharing plugins to help syndicate content for free. See also autopost to social media from WordPress.

Most Profitable Niche For Blogging

What is the most profitable niche for blogging? While top niches such as money making, dating and relationships and health and fitness are super profitable, blogging is a slow and lengthy process. There’s a tonne of competition on Google and other search engines. This means if you choose blogging for your marketing strategy, it can take months or even years to get traction; particularly in a competitive niche such as money making online.

“Evergreen” niches are those which make money all year round. Some of the best ones for monetising are:

Money making online
Financial advice
Dating and relationships
Technology
Pets
Hobbies and interests
Travel

Lesser known topics which have less competition are often also more difficult to monetise. So this can leave you wondering what to write about as a blogger. So what do you do? Should you write in a less competitive topic, or aim for the niche which is easier to monetise?

Most Profitable Niche For Blogging: Traffic & Sales

There’s two main components in making profit as a blogger: traffic and sales. While the most competitive topics are the best for monetisation purposes, they are hugely sought after and there’s a lot of competing content. This means it can take much longer to get traction in that particular topic. So all your hard work blogging might come to nothing if you don’t actually get any traffic.

On the other hand, if you focus on a less competitive topic, such as DIY or hobbies, for example, you may get traffic more easily, but struggle to turn that traffic into sales. So what’s the answer?

Since it can take a very long time to break through and start generating traffic as a blogger, it’s wise to pick a topic you can sustain an interest in over the longer term. Choosing a topic you don’t enjoy writing about makes your life much more difficult. For one thing you need to research each blog post you write which means it take much longer to write. And the other thing is that over a course of several months you’re much more likely to burn out in a topic you have no interest in.

Most Profitable Niche For Blogging: One You Can Sustain For Years

Most bloggers make nothing from their blogs and even those who turn a profit have typically been at it for years before they break through and start generating sales in larger numbers. So it’s good advice to choose a topic you can develop a long term interest in and passion for. Otherwise you’re more likely to quit before anything happens.

Even in a less competitive topic, it can take months of hard work to make a blog pay! So this is a good place to start.

The other thing you can do is to pick a niche within a niche. So although for example “money making online” is a super competitive topic, it’s a good one for monetisation purposes. To get your content ranking in such a competitive industry can take years of hard work. So instead of aiming at such a competitive topic, find the longer tail derivatives which stem from the main topic: find a micro niche.

Most Profitable Niche For Blogging: What’s A Micro Niche?

A micro niche is a niche within a niche. So for the example above with “money making online” niche, you might focus on “blogging for a living” as your key topic. Or you could aim for “traffic generation methods for website owners” instead. By finding a niche within a niche, you can focus on a topic which you’re more likely to find traffic for in among all the noise.

A micro niche in the health and fitness niche might be focused on “mental self care for men”, for example. This is a smaller niche which will have less competition, but still very popular and easier to monetise than an uncompetitive niche. Earning online could be niched down to “affiliate marketing for seniors”, for example.

The two main benefits of niching down are:

Less competition on the SERPS – search engine results pages
A more focused (and laser targeted) audience

Why Micro Niches Work

Micro niches are great for both traffic and sales because it’s easier to rank content in a micro niche in a good profitable topic. Less competitive niches are notoriously difficult to monetise. So the answer is to find a sub-niche to focus your blog on.

An example of a micro niche might be “thebloggingexpert.com”. Although there’s many websites which offer advice on blogging, who would you go to for advice if you had the choice of “The Blogging Expert”, or “How To Earn Online”.

Well if you’re looking for advice on blogging, the answer is obvious. You’re much more likely to find your answer from The Blogging Expert than from a more generalised website on earning money online.

The same is true from sites which get very specific about what they offer their readers. 70% of all searches online consist of long tail keywords. This means people want more specific answers. If you can give them that in your content, you’re more likely to rank for the search terms with your content.

Summary

While there’s many profitable niches for blogging, you will need to pursue your blog for a long time in order to become profitable. Many blogs don’t make money at all, so to be successful you’ll need more than most to make it happen. Choosing a topic you have an interest in or passion for can help massively here. If you love your topic, you’ll be much more likely to stick with it for the months and years it takes.

A micro niche is a niche within a niche and is a good idea for a profitable niche because it lets you find a topic which can be easily monetised. Topics which are “evergreen” make money all year round. But these topics are largely very competitive which means there’s a huge about of work needed to make them profitable. With a sub-niche, or micro niche, you find the low hanging fruit within the competitive topics. You attract a very targeted audience too, so it’s better for both monetisation and for traffic.

What Is A Micro Niche Blog?

What is a micro niche blog and why is it a good idea? A micro niche is a niche within a niche. A niche is a specific topic or field of interest. Many affiliate marketers and bloggers build content in their niche to attract a specific audience in order to sell affiliate products. But there’s a problem. Most niches are so over subscribed that it can take years before you can make any headway from blogging.

In a popular niche, such as affiliate marketing for example, there’s millions of blogs and websites which cover this topic. That means a huge amount of competition on the SERPS – search engine results pages. When a topic is so over subscribed, it can be difficult to get a new blog to rank anywhere on Google, so you are resigned to alternative marketing strategies. But these can take a long time and a lot of effort (or cost). The ultimate goal for most bloggers is to get free traffic from the search engines by creating a lot of content and getting it ranked.

So rather than going up against the huge competition, it can be wise to niche down into a sub-niche. A sub-niche, or micro niche is a more specific version of your main niche.

What Is A Micro Niche Blog?

Micro niche blogs are good because you can still choose a relatively competitive topic to write about and get some traction more easily than you would by choosing the main niche. By niching down into a sub-topic within the main topic you can also bring more specific searches to your content.

About 70% of web traffic is for long tail keywords. This means people are looking for specifics. They want instant answers when they type something into Google, (or other search engine). By typing a longer tail search phrase into the search bar, you’re more likely to get a more specific answer.

A micro niche blog is targeted towards these search terms, not the main “seed” keyword which the site is based on. This website, for example is a micro niche blog. It’s a niche within a niche and although it concerns a lot of topics within the affiliate marketing niche, it’s built on the keywords “Affiliate Marketing Mentors“.

While “affiliate marketing” is a hugely competitive topic, “affiliate marketing mentors” was a micro niche which was relatively un-tapped. It’s still hugely competitive but not so much so as affiliate marketing as a whole. So by choosing a niche within a niche, you can find less competition and attract a more specific search query.

More Specific Search Queries

More specific search queries are good for bloggers if they are selling affiliate products from their blogs because of the search intent. For example, someone searching for “affiliate marketing” could be making a general enquiry into the term. They might know nothing of affiliate marketing, so their search might just be one of a vague interest.

However, if someone is searching for “affiliate marketing course for beginners” it’s a much more descriptive search query and has a much more obvious intent behind it.

This is better for affiliates who use their blogs to promote their affiliate products. It lets them choose content to write which is super targeted towards search intent. A micro niche blog is useful for this purpose because you can build it around a very small niche for a specific audience.

Examples

For example, if you’re planning on building a blog around the health and fitness niche, look for something which is very specific in that niche. There’s thousands of health and fitness related blogs. However, building a blog around s more specific topic will attract a more specific audience and be easier to rank for in the SERPS (search engine results pages). So you could niche down into topics within the broad spectrum of the health and fitness niche:

Post pregnancy yoga
Portable workout/hotel room workouts
Wheel chair fitness
Alexander Technique from home
Mind fitness for retirees
etc.

The more specific you get in your niche, the more you’ll attract a very specific sub-section of the overall search traffic for your broader search term. Of course if you’re blogging to attract traffic for a specific affiliate product, you’ll want to build your site around the product, so you attract the right audience.

If you went with a mainstream “health and fitness” website, you’re more likely to run into problems trying to compete with the many other competing sites. More popular topics might be:

Weight loss for over 40’s
Get a six pack
Home workouts for men/women
Fastest way to lose weight
Diets and fasts
etc

These niches are super competitive so you’ll have your work cut out if you are attempting to build a blog and get free traffic from it.

Summary

A micro niche blog is a very specific topic within a larger niche. Since larger niches are super competitive, it makes sense to build a blog in a sub-niche. A sub-niche may have less attention, but it will have considerably less competition too! This doesn’t necessarily mean you can throw up your website and be ranking immediately, it will still require work. But it will be considerably easier to get free traffic for a micro niche than for a main niche.

The other benefit of a micro niche is the super targeted traffic. Long tail keywords get 70% of the search volume, or thereabouts. Since these keywords are more specific, that also means you can target more specific search queries with your blog which relate more to your products/services.

Having “buyer” traffic come to your site is much better than just any old traffic. Broad keywords don’t attract the same kind of buyer intent as long tail keywords often do. See also long and short tail keywords.